Promotion Toolbox

Promoting your Tour is vital in creating a successful event! ASES helps promote on a national level, but Tour Organizers are needed to promote their individual tours on the local level. By using social media and tools provided from us, you can create a tour that draws hundreds of participants from around your area.

ASES helps you promote by providing:

  • Year-round support and expertise to help you create a successful Tour.
  • Free copies of the Tour Guide (sponsor pending), the official guide complete with solar tips and ideas for your Tour attendees.
  • Insight from dozens of organizers in the bi-monthly organizer’s call.
  • PR support & news release templates to help you get free publicity.
  • Assistance in purchasing yard signs.

The promotion toolbox components for 2016 are right here:

Most importantly, please contact solartour@ases.org to add your neighborhood/city solar tour to the map.

Check out our 2016 National SolarTour Local Organizers Checklist for details of how to plan a tour in your town/neighborhood.

Please send the National Solar Tour Local Press Release and National Solar Tour Press Release to your news and radio stations soon. One is more generic and the local one you can customize it for your local flavor.  Here is a Local Sponsorship Form if you are able to find additional local or national sponsorship. You can adjust the rates as you see fit. National Sponsorships for 2016 National Solar Tour are available through August 31, 2016. Contact Spring Hericks for National Solar Tour sponsorships.

Our tour organizing calls are underway. Please contact crixham@ases.org if you would like to be included.  Please don’t forget to send us your local tour contact email and/or website information so we can publicize it on http://nationalsolartour.org

Here is the National Solar Tour Poster, which you can reproduce locally.

Here is the Owner Release Authorization to be filled out by individual locations on your tour.

Here  is the National Solar Tour Logo for your use in promotional materials and on your website or in emails.

Here is the lawn sign artwork.

It is recommended that local tours obtain event insurance. Here is a broker that we like: Walterry Insurance Brokers
800-638-8791

Tour sites can also play this this movie as background entertainment during their tour.

 Susan Pitcairn Sedona Tour

Susan Pitcairn cooking up a free lunch in the solar oven for a past National Solar Tour in Sedona, AZ

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